Various gaming companies made room for the Holiday shooting titans this year with good reason. 343 Industries' Halo 4 alone has amassed $224 million on its global launch day and is scheduled to hit $300 million in one week.
The gaming industry has definitely come a long way in terms of entertainment sales. Halo 4 already trumps some movie-records which include the midnight launch record set by Harry Potter and the Deathly Hollows part 2 which made $92.1 million. Unfortunately, gaming isn’t big enough to break global movie sales records such as the one set by James Cameron’s Avatar, which made over $2 billion worldwide alone. Though, in the grand spectra of things, the Halo video game franchise has made about $3.91 billion in its lifetime. That’s a lot of Mountain Dew where we all know I set the unfortunate record of most consumption, but I digress.
The ultimate question, in terms of our industry, is whether or not Halo 4 will beat Treyarch’s monster of a title, Call of Duty: Black Ops II which is conveniently due for launch tomorrow and is already predicted to beat out everything. No surprise, Call of Duty beats its own records simply because that’s the only option but this time around, analysts say that won’t happen because of the need for new hardware. Personally, I want Halo 4 to win because we don’t see Halo every year but when reality strikes you, I hope both do amazing since the gaming industry desperately needs the sales boost.